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波特的五种力量

迈克尔·波特(Michael Porter)建议这些力量为那些在战略层面上思考的人提供良好的初始思维水平,这是为那些相信整体成本领导力和专注和差异化的人创造的。它有助于确定市场的吸引力和竞争力。

Competitive rivalry within an industry: Competitive rivalry basically denotes the competitiveness of an industry which determines the competition of an industry, the competition strategy that has been applied to an industry which is powerful and with advertising expenses. Competition is measured on the basis of customer service, design quality, good word of mouth, reputation and goodwill of the business and in our business, top ten interior design companies that are very famous in Delhi follow the good marketing strategy. We have found this from internet which is a secondary source research where we measure the competition on the basis of customer satisfaction, design quality and needs of the customer. It is also measured on the basis of price, quality innovation and creativity. The new technologies and the new strategy which follow in the business are very much measurable in terms of profit and goals.

Bargaining power of customer: Bargaining power of customer is not so high as it is a premium side of the cup and it is not so competitive because if a customer have came for having a design he or she will definitely have a goods and not argue for prices with the manager or servant of the because they came to a which is a first preference. If they will get a good output by getting full satisfaction they will not bargain with the people unnecessarily for the information provided to them.

Bargaining power of Supplier: Bargaining power of supplier is determined on the basis of input of market and suppliers available for that certain product which is available in the market which is very high because daily products get bargained from the supplier. If we buy one furniture of 20000Rs. then the supplier will not think even to bargain but if we purchase furniture’s and items daily from the same supplier in high quantity then surely the bargaining power will exist in the market and the preferences always matters lot.

The threat of the entry of new competitors: If the business is on high profit margins it will attract new industry and new firms. New entrants possible on the basis of customer requirements and their preferences.

Threat of substitute product or services: Threat of substitute product or services is not so high in company because it is purely based on the taste and choice preferences. There are n numbers of substitute products available in the items of design part but the first preferences which are given to choice and quality. If both the things are available then there is no mean of getting into another company.

这五个力量有助于识别业务优势。它可以从供应商,买方,竞争对手,行业的供应商那里提供帮助。它有助于竞争有助于正确地确定竞争对手,并创新一些新的和伟大的东西,以便竞争在您手中。是您的客户为您创造业务,而您的想法和创造力将帮助您维持世界上的市场。

搬运工五种力量有李mitations which one needs to follow that are one should not hide the important strengths of the organizations. One should not under estimate the results of porter. It is formulated in three levels that are corporate level, business unit level and functional or departmental level.

It is implemented to create a business environment and competitive advantage. These five forces address a business in a positive way and in a positive point to measure the growth and to define the goals. The strengths and the main part of the business are the important people who are attached to the business like the supplier is also important and the buyer is the main people for the business. For example if someone is planning a business in interior designing then the Bargaining power of customer which matters a lot for the company and for the business and that is Bargaining power of customer is not so high as it is a premium side of the cup and it is not so competitive because if a customer have came for having a design he or she will definitely have a goods and not argue for prices with the manager or servant of the interior design company because they came to a interior design company which is a first preference. If they will get a good output by getting full satisfaction they will not bargain with the people unnecessarily for the information provided to them.

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