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什么是市场testing?

When a marketer understands about the geographic profile of the respondents, about the demographic profile of the respondents then the population of that group is known as market testing. It describes about the target group or the mass market and aims to everything-distribution and promotion of the product. When a marketer selects a market in terms of his marketing research and also in terms of his testing of the market he talks about the part of strategy and also the part of expansion thus market testing means to identify the market carefully and verify that concept into market.

How a marketer does market testing?

当营销人员对产品和服务进行调查时,他们提供了宝贵的时间和金钱来花在市场研究和调查中,以便他们可以了解营销领域所需的产品和服务的要求。该测试需要谈论市场上的产品测试,这意味着在产品开始推出或在市场上之前,在市场上测试产品。市场测试有助于赚取市场测试区域的销售和利润。

What you need to spend in market testing?

在市场测试中,您需要花费宝贵的时间和金钱,而这些时间和金钱永远不会毫无用处。它始终是富有成效和有用的,因为它有助于了解您将从您采用市场测试策略的同一市场中获得的金额。您在市场测试领域花费了多少,您可以肯定并知道您将获得超过您投资或已经在市场测试中花费的大量金额。

What all information you need to grasp in the market research and how will you spread all the information in the market?

The product’s demand and the uses of the product will help you in achieving the success.

在进行市场测试时,您的客户将是最重要的。

市场测试时需要掌握的信息是:

您需要掌握的信息与市场和产品需求以及服务需求有关。该产品和该业务的竞争对手也需要从市场测试中得知。营销人员还需要了解客户,从他们购买的位置以及他们的购买方式,以便营销人员可以制定最佳策略,并可以制定最有效,最分销的营销渠道。定价技术和定价策略还需要从营销人员那里开发以取得改善和帮助,以便他们清楚地弄清楚定价是多少,以及客户将为此产品支付多少成本 /数量。营销人员还需要解释产品的定位,他们还应该发现产品的销售主张,他们可以从该产品中利用该产品,并可以定义其独特的策略。

测试营销的决定是什么?

需要采取测试营销的决策或申请成功的产品或服务。有各种各样的决定需要衡量:

需要测试哪个市场?

市场上有什么测试?

营销人员需要多少时间进行市场测试?

在市场测试中投入的成本或金额是多少?

客户的想法是什么?

客户的购买是什么?

客户如何使用这些产品?

您将从这个市场测试中取得什么成功?

这些是我们谈论的几件事和几个问题,并且在市场测试中很重要。这些是我们在问题中讨论的几个目标和衡量标准。例如,如果您要讨论市场测试,假设您正在谈论营销人员正在测试名为笔记本电脑市场的市场,他将寻找其客户存在的市场,他将寻找time he will need for marketing, he will think from the customer’s point of view, he will look for the customer’s style of purchase and also he will look for the benefits which he will possess after the test and research of the market.

因此,为了获得成功并为成功的产品,营销人员需要非常清楚地确定所有这些要求,以便他可以了解投资的收益和成本。

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